We identify commercial opportunities for college athletes, focusing on growing the pie across college sports.

Our Hospitality & Experiential Collaboration
College athletics is about more than game day—it’s about the people, traditions, and communities that bring each university to life. In partnership with ALUM, we’re creating new commercial opportunities for student-athletes, alumni, and coaches through NIL partnerships, brand collaborations, appearances, and hospitality experiences.
Our Content & Media Strategic Partnership
Authentic athlete storytelling is shaping the future of college sports. Through our partnership with The College Sports Company, we're expanding commercial opportunities for college athletes by creating new revenue opportunities through athlete-driven media, original content, and brand partnerships.
Our Collegiate Trading Card Licensing Program
Trading cards remain one of the most iconic ways for fans to connect with athletes, and the demand for collegiate collectibles continues to grow. Through our paternship with Panini America, we're creating opportunities for college athletes to participate in an officially licensed trading card program that can generate compensation through products featuring their name, image, and likeness.
Our Video Game Offer to All D1 College Football Players
College football video games are back, and demand is at an all-time high. So is your NIL potential. We’re offering every D1 football athlete the chance to participate in the first-ever group licensing program in college sports with a model that can generate more revenue for athletes than any other commercial program in collegiate athletics.

